Wednesday, October 21, 2020

The Lost Souls of America





I guffawed when I saw this ad. It’s from Berlin, but even if you don’t speak German, you can probably tell who the middle finger is aimed at. So punk! I doubt the campaign will be effective—most studies suggest that shaming doesn’t change minds or behavior—but who cares? Sometimes you just need an excuse to vent.
 
Shaming might not change minds or behavior, but here in America, it feels like shame is all we’ve got. I avoid conversation with conspiracists—as Lauren Kerby put it, you can’t “bring facts to a feelings fight.” Still, you can protect the facts, holding them in your palm like a hurt bird. And then fight for them with your ballot—when mine came in the mail last week, my whole body trembled with a fury to cast it.
 
“We’re about freedom and respecting the freedom of the American people,” Pence said during the VP debate, defending the administration’s pandemic negligence. I guffawed at that, too. So you mean freedom is free after all? I’m a patient man, but my patience for willful ignorance is as low as it’s ever been. As the days get shorter, and All Saint’s Eve approaches, I imagine the lost souls of America sitting with themselves, facing a mirror—no Twitter, no chatter, eyes open. Even attempting introspection, how many would only continue to see a middle finger thrusting back at them, out of the endless darkness?

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